For ceramic, PPF and tint shops

You already paid for the customer. He just went quiet.

Most shops close about one quote in five. The other four sit in a phone forever. We go back through every quote you sent this year that never booked, get those people talking again, and put them on your calendar.

Ten booked appointments in 21 days or you don't payNo ad spendNo logins
Quotes that never booked · last 12 monthsWorking
Still sitting there$0
Booked · 0 appointments$0
Your number, not ours

Sixty quotes. Twelve jobs. Where did the other forty-eight go?

Nowhere. They didn't buy from someone else, most of them. They got busy, or the price sat for a day and life moved on. Drag the sliders to what your shop actually does.

Don't know your numbers? Most owners don't. That's part of what we fix. Send us the export and we'll tell you.

Quoted work that never booked
$0
every month · 48 people who asked you for a price and didn't book

Over a year
$0
Ten bookings at your ticket
$0
That's not lost. It's unworked. Every one of those people already knows your shop, already knows the price, and already told you they wanted it.
Why it sits there

Nobody in the shop owns the quote after it's sent.

It isn't a demand problem and it isn't an ad problem. The work is coming in. It leaks out between the quote and the booking, and it leaks for the same four reasons in almost every shop we've looked at.

01 Follow-up

Follow-up stops at one.

Most shops send the price, maybe one "just checking in," then move on. Three touches converts far more than one. Almost nobody gets to three, because nobody's job is to.

02 The owner

You are the sales department.

You quote, you chase, you book, and you also run the shop. Chasing a $2,400 quote is a $2,400 task. It keeps losing to the $10 tasks that shout louder in the moment.

03 Slow season

Winter arrives and the list is already dead.

When the bays go quiet, the only leads you have are the ones you didn't close in summer. Most shops have never gone back to them, so the slow season stays slow.

04 No scoreboard

No one knows the number.

Ask most owners how many quotes went quiet last year and the honest answer is "no idea." You can't fix a leak you've never measured. We measure it first, for free.

The part most shops get wrong

An automated follow-up bot is not the fix. It's how you lose them for good.

The CRMs will sell you a generic AI text sequence. Your customers can smell it in one line, and the shop's name is on it. What works is a real person, writing from the actual quote, under your shop's name.

Generic bot follow-up
Hi! 👋 Just following up on your recent inquiry. We'd love to earn your business! Are you still interested in our services?
Hey there! We noticed you haven't booked yet. Don't miss out, book today!
— no reply —
Reads as spam. Mentions nothing about them. Trains the customer to ignore your number.
What we send
Hey Marcus, it's Dan from Apex PPF. Back in March we quoted the full front on your Tacoma at $2,400 and you said you wanted to wait till after your bonus. Did that ever land, or should I close your file out?
Ha, yeah it did. Still want it done. What do you have next week?
Tuesday 10am or Thursday 2:30. Same price as quoted.
His name. His truck. His package. His price. What he said last time. It reads like the shop following up, because that's what it is.
How it works

Twenty-one days. One file from you. Everything else is on us.

You don't hand over logins, you don't buy ads, and you don't learn new software. You export your quotes, take one twenty-minute call, and answer your phone when we book someone.

1

We read your quotes

Days 1–3

You send the export from your quoting software. We go through every quote that never booked and tell you the real number before anything else happens. We also register a texting number under your shop's name, because that's what carriers require and it's what keeps your messages out of spam.

Export the file. Four minutes.
2

We sort the list into three groups

Days 3–5

People who went quiet. People who said "later." Past customers due for maintenance or a recoat. Each one gets their name, vehicle, package, price, date, and the last thing they said, so no message ever goes out blind.

One twenty-minute call. Five questions.
3

We write in your shop's voice

Days 5–7

Every message goes out under your shop name and references the actual quote. We pair proof where it fits: a photo of the same package on the same kind of car, from your own work. Anyone who says stop never hears from us again.

Send us your twenty best before-and-after photos.
4

We work the list, three touches each

Days 7–17

Reopen. Then proof or an answer to what stopped them. Then "should I close your file out?" That last one gets more replies than anything. We handle every reply ourselves, confirm bookings straight onto your calendar, and remind them the day before and two hours out.

Pick up when we book someone. That's it.
5

You get the scorecard

Days 18–21

Contacted, replied, booked, showed, closed, revenue. Your close rate from before we started sits next to the new one. If we're short of ten booked appointments, you get every dollar back and we keep working until you're there.

Read one page. Decide if you want it running on live quotes too.
Three kinds of quiet

Every dead quote is one of three people.

Group one

Quoted, then went quiet

Asked for a price, got it, never replied.

Hey Priya, Dan from Apex. We quoted ceramic plus tint on your Model Y in June at $1,850. Never heard back and didn't want to assume. Still on the list, or should I take you off?Touch 1 of 3 · sent under the shop's name
Group two

Said "later"

Spring. After my bonus. Once the truck comes in. Next year.

Hey Chris, you mentioned wanting to wait on the F-150 until spring. It's spring. Holding your $2,600 full-front price if you want it. Couple of Saturday slots open this month.Touch 1 of 3 · references what he said last time
Group three

Past customers due back

Coated or filmed 12+ months ago. Due for maintenance or a recoat.

Hey Sam, Dan at Apex. Your 4Runner's coating is coming up on a year. It'll keep beading fine if we do the maintenance now versus a full redo later. Want me to grab you a slot?Touch 1 of 3 · highest close rate of the three
The deal

Flat fee. Ten booked appointments in 21 days, or you don't pay.

You shouldn't have to trust a stranger's pitch. So the risk sits with us. We'll tell you the exact fee on the call once we've seen your file, because if there's nothing in there we're not going to take your money for it.

Ten booked appointments, guaranteed

Short of ten from the dead list and you get every dollar back. We also keep working until you hit ten anyway. Only bookings from the list count, so there's no arguing about attribution.

One flat fee, no ad spend

No retainer to start, no percentage, no budget to hand over. These are people who already asked you for a price. There's nothing to buy to reach them.

No logins. No access to anything.

We don't need your CRM, your phone system, or your bank. You export one file and email it. Nothing about how you run the shop changes.

Under your shop's name, by a person

Registered number in your business name, opt-out on every message, quiet hours respected, every text referencing the quote they asked for. A human reads and answers every reply.

When we'll tell you no

This isn't for every shop, and we'd rather say so up front.

  • No exportable quotes. If your quotes live in a notebook or a text thread, there's nothing for us to work. We'll tell you before either of us spends time.
  • Fewer than a few hundred dead quotes. The guarantee only works with enough people on the list. If it's thin, we'll say so and either adjust or pass.
  • You can't take the work. If your bays are booked out for two months, filling the calendar isn't your problem yet.
  • You want it customised. One system, one message set, one price sheet per shop. That's the reason it works and the reason it's guaranteed.
Questions shop owners ask

The five things you're probably thinking.

Most shops do, once. Ask yourself how many times you reach out before you let it go. It's almost always one. Following up three times converts a big chunk more of the same people. Nothing about the follow-up is wrong. It just stops too early, because nobody's job is to keep going.

Someone who asked for a price on PPF in March didn't stop wanting PPF. They got busy, forgot, or went somewhere else. You don't know which until someone reaches back out, and you already paid to get that lead in the door once. We find out, and we don't charge you if there was nothing there.

Neither do we. Every message goes out under your shop's name, references the exact quote they asked for, and anyone who says stop is done for good. It reads like you following up, because functionally that's what it is. Look at the example above. That's the standard, not the brochure version.

You don't yet, which is why you get every dollar back if it doesn't. We're taking that risk, not you. The scorecard at the end shows your close rate before and after, from your own list, so you're not relying on our word for it either.

We can, but generic information won't tell you anything useful. The only number that matters is yours. Export your quotes, send the file, and we'll tell you what's sitting in there for free. It takes four minutes and you'll have a real answer instead of a sales page.

Who's behind this
"I've never run a detail shop. I've been inside dozens of them, and every single one had the same quotes sitting in the same phone."

I spent years doing marketing for shops in this industry. Same pattern every time: the owner is quoting, chasing, booking, and running the floor. The ads were working. The demand was there. And the money was leaking out between the quote and the booking, because there was no one whose job it was to go back.

So that's the one thing I do now. I don't sell ads or SEO or a new website. I take the quotes you already sent and I work them like a salesperson would, under your shop's name, until they're on your calendar or they've told me no.

Gibby · ReQuotes

Free, no strings

Find out what's sitting in your quotes.

Answer three questions. We'll tell you how much quoted work went quiet in the last year, and whether it's worth doing anything about. If it isn't, we'll say so and leave you alone.

Takes about two minutes · No card · No call required to see the number